Will
Get To Know Us

Trace

Will is a Georgetown-based real estate professional and developer with a strong focus on land acquisition, investment, and local market expertise. With over 15 years of experience in real estate, he has built a track record of sourcing and selling a wide range of properties, from residential lots to larger land tracts.
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Through his work with Grimes & Associates, Will has been involved in numerous transactions across Georgetown County and the surrounding coastal markets, helping both buyers and sellers navigate land opportunities with a practical, results-driven approach.
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In addition to his brokerage and investment activity, Will plays an active role in the local community, serving as Chairman of the Georgetown County Zoning Board of Appeals. In this role, he contributes to decisions that shape land use and development throughout the area, giving him a unique perspective on growth, regulations, and long-term planning.
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Will’s experience spans identifying undervalued properties, understanding zoning and development potential, and positioning land for its highest and best use—making him a knowledgeable resource in the Georgetown real estate market.
As the stepson of Will, Trace has been closely connected to the real estate industry. Working alongside him at Grimes & Associates, he is gaining firsthand experience in land acquisition, property evaluation, and the day-to-day aspects of the business, while continuing to learn the principles that drive successful real estate investment.
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In addition to his work in real estate, Trace brings a practical background in land clearing and septic systems, giving him a valuable, ground-level understanding of what it takes to prepare and develop property. This hands-on experience provides a unique perspective when evaluating land and its potential.
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With an entrepreneurial mindset, he has also owned and operated two small businesses, further developing his work ethic, problem-solving skills, and ability to manage projects from start to finish.
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Combining real-world experience with ongoing mentorship, Trace is building a strong foundation in the real estate industry and is focused on growing his role in land investment and development.

Mission
Our mission is to create value through real estate by connecting the right people with the right opportunities.
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We are committed to helping property owners make informed decisions and providing buyers with quality opportunities that align with their goals. Through integrity, local expertise, and a straightforward approach, we aim to simplify the process and deliver results that benefit everyone involved.
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At every step, our focus is on building lasting relationships, operating with transparency, and consistently doing what’s right for our clients and our community.
Vision
Our vision is to be a trusted leader in real estate by creating opportunities that benefit both property owners and buyers while strengthening the communities we serve.
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We strive to grow a business known for integrity, reliability, and results—where every transaction is handled with professionalism and purpose. By continuously building relationships and expanding our reach, we aim to become the go-to resource for those looking to buy, sell, or invest in land and property.
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Through thoughtful growth and a commitment to doing things the right way, we envision a future where our work leaves a lasting, positive impact on our clients and the areas surrounding.

